What do we think about the current digital marketing landscape? How’d we take an idea and turn it into a branding agency? Better yet, what other ideas does our branding agency have to help you? Stop asking and start keeping up with Kreativ Alchemy on our blog. Read our advice to help your business grow with strategic brand development, graphic design, content marketing, technology, business mindsets, and more.
Ensuring a website is user-friendly is paramount for businesses. A website that is easy to navigate, visually captivating, and engaging can increase the likelihood of converting visitors into customers. Here are five essential tactics that Kreativ Alchemy, a web design agency, recommends to improve the website experience.
There are a few common mistakes that can diminish the effectiveness of any graphic design. Learning what these mistakes are and how to avoid them can help you create better graphic designs that will help you achieve your goals.
Robert Gash, the founder of Colorado Country Broker LLC and owner of United Country Real Estate Western Land & Lifestyle Properties, has worked with Kreativ Alchemy since 2020 to develop and execute his real estate marketing strategy. SEO copywriting has played a huge role in our overall strategy and success. We’ve written weekly blog posts, created custom landing pages, and consistently updated both websites with content that has them ranking for more than 500 high-volume keywords.
Creating saveable and shareable content on social media is a modern pillar of establishing an online presence. Shareable and saveable content helps you reach a wider audience, provides value, and tells social media algorithms to keep it at the top of people’s feeds. Think about the kind of posts you save and share. They are probably helpful and instructional or funny and entertaining.
Are you tired of mindlessly scrolling on social media and not seeing anything relevant from the accounts you follow? Your followers might feel the same way about your brand. In 2023, we’re done settling for content that doesn’t convert. Here are four social media post ideas that make boring advertorial posts a thing of the past.
Many industries have adopted or partially adopted AI-generated images over product photography for their e-commerce needs. With the recent advancements in AI technology, it's natural to question whether these AI-generated images will completely replace traditional product photography and how to strike a balance between authenticity and AI. Let's explore the potential benefits and drawbacks of using AI-generated images in e-commerce.
People spend an average of eight seconds looking at any given design. To maximize those eight seconds, you can use the principles of hierarchy in graphic design to ensure you give weight to the most critical elements. To learn graphic design, pay attention to the following eight ideas.
Writing blog posts is a great way to connect with your audience and drive new traffic to your website, but it’s much easier said than done. If you’re feeling unimaginative, and your blog is taking a hit, try one of these blog post ideas next time you sit down to write.
If you’re new to digital marketing and trying to learn SEO, there are three main things we recommend you do to optimize your website. See what they are.
Being a marketing coach is often daunting because you must rely on the other party to interpret and implement your advice. If someone leaves a coaching conversation unsure how or why they should care about what you’ve shared, they won’t be successful, and, in turn, neither will you.
One of my business goals is to make a commitment to improving and understanding how to stay in touch with networking contacts. Below are my strategies for staying in touch, and I thought they could help you too.
Successful utilization of color theory in your branding strategy affects how well your content resonates with your audience on a conscious and subconscious level. While green may be your favorite color as a person, it might not convey the right message for your brand.
Brand guidelines help you maintain a consistent look and message no matter where your company ends up, how it grows, and who’s in charge of creating content. They detail every essential element of a modern brand, from the way it looks to the way it communicates.
To keep tabs on the amount of trust that exists in your business relationships and whether you're fulfilling The Platinum Rule, you can use the emotional bank account. Like a real bank account, the emotional bank account balance is the difference between deposits and withdrawals.
As a graphic design agency, our job is to get past a client’s idea of creating a pretty design and instead get to the root of what they want that pretty design to achieve. We’re artistic problem-solvers, executing creative solutions that make our clients look great on the surface and subconsciously to their target audiences.
You should keep an elevator pitch in your back pocket because you never know who you’re going to meet. Nobody wants to be that business owner who’s surprised by a networking opportunity and comes off totally unprepared!
Permission marketing puts to rest the marketing funnel that only focuses on conversions and instead proposes an alternate funnel that focuses on building the relationships that are grounds for those conversions.
But repeating those same self-critical, perfectionistic tendencies finally caught up with me last year. After so many years of pushing myself to be the best and never stopping at good enough, I experienced hardcore burnout for the first time in my life. I also found some tactics to conquer it, hence this blog.
Everyone has the capacity for a personal brand. When Kreativ Alchemy develops a brand identity for an entity, we think about that entity's characteristics and personality traits to determine how the brand will look and communicate. It's actually easier for you to identify those characteristics and personality traits within yourself.